TIP OF THE WEEK

update email

Garrison Auctioneers sends potential bidders several messages in this neat online blast, reminding them to add the new email in their address books and enhancing interaction with bidders. Click to expand screenshot.

Also note the social media buttons and the physical address at the bottom of the blast. Garrison fits all this into one screen so that folks with mobile phones can read it without distortion.

Our tip: Remember that the online audience is as important as the onsite one, and do everything you can to give them a pleasurable experience, be it sharp photography, accurate lot descriptions, quick and inexpensive shipping, or low buyer’s premiums. When you add those components to Proxibid technology, you have a winning combination for your next auction and your next prospective bidder.

Proxiblog is an independent entity with no connection to the auction portal Proxibid. Our intent is to uphold basic numismatic standards as established by the American Numismatic Association and the National Auctioneer Association and to ensure a pleasurable bidding experience not only on Proxibid but also on similar portals such as iCollector and AuctionZip.

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